Supply Chain Insurance Programs and Coverage Necessities
Distribution of goods takes place by means of various channels, and its the intermediaries that are generally the independent groups (or organizations) within these channels that make it possible for products to be made readily available for consumption. Occasionally this results in some items experiencing loss or damage, and loss or damage of goods needs protection through supply chain insurance programs.
Intermediaries are the reason why companies are able to deliver their products to the end user without the need to own the whole supply chain. They also serve the vital functions of reducing transaction costs, and pooling and diversifying any risk involved.
Transit risks can include all types of incidents
Insurance for cargo and freight covers a variety of hazards, including rough handling of goods, theft or non-delivery, jettison (the act of casting goods from a vessel or aircraft to lighten or stabilize it), collision, and natural disasters, to name a few. Having proper coverage is essential in order to offset losses and keep clients satisfied.
There are four main types of intermediary: agents, wholesalers, distributors, and retailers.
A firm may have as many intermediaries in its distribution channels it chooses, or it can have no intermediaries at all, through direct marketing. Agents or brokers act as an extension of the manufacturing company whose main job is to represent the producer to the final user in selling a product. Unlike agents, wholesalers take title to the goods and services when they act as intermediaries. They’re independently owned, and own the products they sell.
The difference between distributors and wholesalers is that distributors align themselves to complementary products. For example, distributors of one name-brand product will not distribute a competitors products. This way they can maintain a close relationship with their suppliers.
Finally, retailers can be small independent operators, such as mom and pop stores, or large chains like Walmart. Whatever their size, retailers purchase products from market intermediaries and sell them directly to the end user for a profit. For those intermediaries who fail to deliver on time, or experience an incident that results in a loss of cargo, your client needs supply chain insurance programs to help cover such losses.